Methodology

Three rules. Open methodology.

Every score on Verifio is computed the same way, audited monthly by an independent EU body, and impossible to influence with money. Here is exactly how it works.

Principle 01

Only verified buyers can review.

When you place an order, your shop forwards the order ID and your email to Verifio over a signed webhook. We send the review invitation directly — never the shop.

Anyone trying to write a review without a matching verified order ID is rejected. There are no exceptions, no employee accounts, no PR carve-outs.

🛒

Order placed

Customer checks out at the webshop.

Signed webhook

Order ID + email forwarded.

Invite sent

Verifio (not the shop) emails the buyer.

Review live

Goes live unedited, score updates.

Principle 02

Silent customers count too.

The single biggest flaw in legacy review platforms: only loud customers post. Quiet, satisfied buyers are statistically invisible. The result is a permanently negative-skewed signal.

Verifio weights silent satisfaction into the score using verified delivery + non-return + non-complaint signals. A delivery that goes through cleanly contributes a small positive weight to the score.

Score = 0.65 · μ(reviews) + 0.25 · σ(silent_satisfaction) + 0.10 · σ(resolution_quality)
Principle 03

No shop can bury a review.

There is no premium plan. There is no service tier. There is no sales rep you can call to “discuss” a one-star review. Every verified review is published, every score is calculated identically.

If a shop disputes a review for legitimate reasons (fraud, threats, leaked PII), we publicly mark the review as “Under review by Verifio” while we investigate — but we never silently delete it.

  • Same algorithm for every shop, free or paid.
  • Disputes are public, with timestamped audit trail.
  • Quarterly transparency report published openly.
04 / Compared

Verifio vs. the rest.

The shortest possible explanation of why Verifio's score is harder to game than anything else on the market.
VerifioTrustpilotYotpoGoogle Reviews
Verified-order requiredOptionalOptionalOptional
Silent satisfaction weightedNoNoNo
Pay-to-hide reviewsNeverDisputedDisputedDisputed
Open scoring methodologyPublicPrivatePrivatePrivate
Independent monthly auditEU bodyNoNoNo